Chiva-Som Opens Zulal Wellness Resort in the Middle East

Chiva-Som Middle East Wellness - Destination Deluxe
Wellness pioneer Chiva-Som will manage Zulal Wellness Resort in Qatar, a holistic family wellness resort with a focus on Traditional Arabic Integrative Medicine

Since opening in the Thai resort town of Hua Hin in 1995, Chiva-Som has become a byword for luxury wellness. Now, Chiva-Som International Health Resort is bringing its brand of holistic health retreats to Qatar. Set to open in the second quarter of 2020, Zulal Wellness Resort will be the Middle East’s first full-service wellness resort and the world’s first center for Traditional Arabic Integrative Medicine.

Chiva-Som Zulal Wellness Resort - Destination Deluxe
Photo: Courtesy of Chiva-Som

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The new resort is owned by Msheireb Properties, Qatar’s leading real estate developer. Chiva-Som has been appointed to oversee the resort. This represents the first time that the wellness resort brand is expanding overseas.

Krip Rojanastien, Chairman and CEO of Chiva-Som International Health Resort, said of the launch, “We are delighted to announce the opening of this project, on which we’ve been collaborating with Msheireb Properties. This is the first time we have embarked on a management and operating contract since the opening of our resort in Hua Hin in 1995. We are excited and proud to have created something completely new with Zulal Wellness Resort, which is the first in the world to showcase Traditional Arabic Integrative Medicine (TAIM), whilst retaining the Chiva-Som DNA at every touchpoint. The ability to serve families, in particular, offers guests great flexibility, and we hope it will inspire wellness for a new generation.”

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Zulal Wellness Resort Middle East - Destination Deluxe
Photo: Courtesy of Chiva-Som

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Set in a serene location in Khasooma, a coastal area in north Qatar, Zulal Wellness Resort is underpinned by the idea that wellness is appropriate for all ages. While Chiva-Som’s trademark adults-only retreats will be available here, the resort will also offer a host of family-friendly features.

Spread across 280,000sqm, the heart of Zulal Wellness Resort will be a Family Wellness Resort with 120 guestrooms and suites and a menu of activities that allow parents and children to bond through learning effective wellness practices. Next door, the Wellness Resort will house 60 adults-only suites and villas catering to individuals and couples seeking to indulge in Chiva-Som’s world-class wellness programs and state-of-the-art international treatments.

Middle East Zulal Wellness Resort - Destination Deluxe
Photo: Courtesy of Chiva-Som

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Both sections of Zulal Wellness Resort will cater to a discerning global audience while offering a taste of local culture. Here, international level service meets traditional Qatari hospitality; cutting-edge architecture is inspired by local heritage; and a specially developed menu of wellness cuisine is infused by Arabic and Mediterranean flavors. The result promises to be a truly global wellness destination that showcases the best of Qatari history and culture.

The word “Zulal” refers to purified water and is inspired by Qatar’s desert heritage. In the desert, water is the source of all life. In keeping with this theme, Msheireb Properties designed the resort to reflect the idea of a desert oasis. Throughout, meditative water features and serene ponds are nestled in tranquil walled gardens. The new resort will also adhere to Chiva-Som’s core principles with sustainable and environmentally-friendly practices at its core.
zulal.com