Janu – Aman’s New Sister Hotel Brand

Janu Aman Rekindle the Soul - Destination Deluxe
Aman, the ultra-luxury hotelier known for its exclusive hotels in secluded destinations is launching a more affordable, albeit equally luxurious spin-off under the name Janu

The new brand is set to open in 2022, with three properties: one in Montenegro, which would be the first hotel to incorporate the brands’ serviced residence concept, as well as one in Tokyo and one in Al Ula in Saudi Arabia.

Janu Aman Sister Brand - Destination Deluxe
Photo: Courtesy of Aman

While Aman is synonymous with its Sanskrit translation for “peace”, Janu stands for “soul”. Instead of emphasizing sublime privacy like its legendary elder sister, Janu is geared toward travellers who are looking to immerse themselves in a social setting. Speaking about the philosophy of Janu, Chairman and CEO Vladislav Doronin said: “We saw a white space in the market, and we want to push the hotel industry into a new sphere. What with today’s modern fast-paced society, which has seen human connection and communication redefined by the digital world, we wanted to create a new hotel brand with a soul and with the aim of kick-starting human interaction again.”

Janu Aman Design - Destination Deluxe
Photo: Courtesy of Aman

Social wellness is at the core of the Janu experience, which aims to provide an energetic vibe for those seeking greater purpose with inner contentment. Guests can enjoy a wide array of group activities, from fitness workshops to mindful practices and more.

Designed with conviviality in mind, Janu offers ample social spaces with a mix of dining, lounge and bar areas, where guests can mingle with fellow travellers over great food and hand-crafted cocktails.

See also: Aman Wellness Retreats in 2020

Janu Aman - Destination Deluxe
Photo: Courtesy of Aman

Sharing the same DNA with Aman in the form of exemplary design and unruffled service, Janu will give a more contemporary feel. With a focus on space and light, the hotels aim to provide a mood-enhancing ambience that encourages guests to reconnect with themselves and with others. Guest rooms are also designed as refined havens of characterful tranquility that boast a lot of space, while exquisitely furnished and with expansive bathrooms.

janu.com

See also: Aman Founder Adrian Zecha Launches Azerai Hotel Brand

Janu Aman Sister Brand Rekindle the Soul - Destination Deluxe
Photo: Courtesy of Aman